CLIENT Maud Morgan Arts
PROJECT Course catalog for a fine arts center in Cambridge, Massachusetts
DIRECTIVE Create a sophisticated yet fun piece that is easy to navigate, appeals to both adults and children, and is budget conscious.
Also see logos/identity.
CLIENT Vic Firth Company
PROJECT 2014 product catalog for the number one selling drumstick company in the world
PROJECT 2011/12 product catalog for the number one selling drumstick company in the world
CLIENT Vic Firth Gourmet
PROJECT 2011 product catalog for a salt and pepper mill company in Newport, Maine
DIRECTIVE Organize 16 pages of product to be easy to use for wholesalers, reflect the high end price point, and highlight the made in Maine brand. VFG had a 20% increase in sales after I took over the account. Also see campaigns, packaging and advertising.
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